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EDF Nuclear Symphony - Nucco Brain & UNIT9 collaborate on unique VR experience featured at MIPTV while gathering 5 million views on YouTube

15 May 2018

As a way to engage with their stakeholders and the general public, EDF Energycommissioned UNIT9 and Nucco Brain to create digital content that would explain the complex science behind the process of generating nuclear energy.

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Our combined teams produced an immersive 360° VR experience that takes viewers on a journey where they can’t physically go in real life: inside a nuclear reactor.

Using virtual reality and CGI animation you can travel where no one has gone before. Shrink to the size of an atom and journey with us to the core of a nuclear reactor. Watch how nuclear fission happens inside a power station and how the energy is then used as steam to turn our turbines - producing electricity for your home.

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This April, EDF Nuclear Symphony was selected to be featured in Cannes, inside the Innovation Hub of MIPTV 2018. Online, through EDF Energy's YouTube channel, the video has gathered over 5 million views.

Learn more about ‘EDF Nuclear Symphony’:
https://www.behance.net/portfolio/editor?project_id=63671047

Managing Director

Contact Name
Stefano Marrone
Email
stefano@nuccobrain.com
Phone
+44 (0)20 7688 1089

Marketing Executive

Contact Name
Alizée Musson
Email
alizee@nuccobrain.com
Phone
+44 (0)20 7688 1089