“The Lake” is the final film to be released in the ongoing collaboration between Wim Wenders, 2AM and luxury fashion brand Jil Sander through agency Beuro Swiss.
They created a set of five surprising and provocative films released over a five month period to coincide with the launch of the Jil Sander Spring/Summer 2018 collection.
The films can be read as being the beginning, middle or end of a movie, all intentionally and abruptly ‘Paused’ at a decisive moment.
Shot on location in and around Berlin and accompanied by an exclusive soundtrack composed by Laurent Petitgand, the set of films, which were written and directed by Wim Wenders connect the past, present and future of the Jil Sander brand.
‘The Lake’ is the last film from the series and has an intensely dramatic and suspenseful ending. What happens next?
Client: Jil Sander
Creative Directors: Luke & Lucie Meier
Titles: ‘Anything’, ‘Photoshoot’, ‘Paternoster’, ‘Restaurant’, ‘The Lake’
Agency: Buero Swiss
Creative Director: Heiko Keinath
Production Company: 2AM
Director: Wim Wenders
Executive Producer: Nick Crabb
Producer: Alice Morris
Line Producer: Volker Hannwacker
Director of Photography: Franz Lustig
Production Designer: Sebastian Soukup
Editor: Toni Froschhammer @ Schnittibar
Colourist: Matthieu Toullet @ MPC
Post Production: MPC
VFX Supervisor: Mark Stannard
VFX Producers: Ellora Chowdhury, Thomas Cole
Composer: Laurent Petitgand
Sound Design/Audio Mix: Tom Pugh @ GCRS