Fresh off the back of his recent nominations at the BET Awards and the MVPAs for ‘Director of the Year’ and ‘Video of the Year’ for 2 Chainz f/Drake‘No Lies’ at the BET Awards, Passion RAW are excited to announce that they have signed Director X to their UK roster.
The award winning Director has worked on music videos for high profile artists such as Drake, Rhianna, Usher, Jay Z, Pharrell, Kanye West and David Guetta. His first foray into the world of commercials, Yeo Valley’s 'Live in Harmony' for BBH London, won great acclaim and was ground breaking in its success.
In addition to Director X, RAW have also signed Swedish born talent Marcus Lundin who started his career in documentary film making and editing before moving into promos. Having started directing commercialstwo years ago he has already directed spots for super brands Playstation, Oreos, Nike and Sony.
It's the first time either director has been signed to a commercial production company in the UK.