Virgin Atlantic’s team of exceptional staff come from a breed of gifted folk ‘born different’, according to RKCR/Y&R’s new trailer, directed by Antoine Bardou-Jacquet and edited at Work by Bill Smedley.
The epic spot takes us on a global journey, peeking into the beginnings of gifted youngsters born with special skills and how they later use those talents to become outstanding employees at the airline.
With their sixth senses, beaming smiles and engineering genius they were brought together to bring Virgin passengers an extraordinary travel experience. Flying in the face of the ordinary, saving us all from blandness and challenging the status quo, they live only to brighten up our journeys.
- Agency RKCR/Y&R
- ECD Mark Roalfe
- Agency Producer Jody Allison
- Creatives Pip Bishop & Chris Hodgkiss
- Director Antoine Bardou-Jacquet
- Production Company Partizan
- Producer David Stewart
- Editor Bill Smedley
- Edit House Work
- Post MPC
- Sound Wave